- Location:
- Home >
- Invested Company
Cross-Border E-commerce
Amazon
The company started from the Amazon platform. After sorting out a series of processes such as store
registration, product review, listing details compilation and optimization, product listing, delivery
and warehousing, store operation, and after-sales processing, we have a detailed grasp and
understanding of Amazon's overall operation. At the same time, during the operation period,
we cooperated with the promotion of websites and social media to form our own operation methods
for traffic weight gain.
Tik-Tok
With the rise and popularity of short videos, TikTok (the overseas version of Douyin) has been gaining
popularity around the world. In line with the development of its strategy, the TikTok Shop e-commerce
platform has gradually been launched in some regions. TikTok shows products through short videos,
allowing people to intuitively feel the characteristics of the products. At present, our overseas team
has opened the US TikTok Shop and the shopping cart, and has put electronic consumer goods and
clothing categories on the shelves. The team started with women's peripheral products and gradually
expanded to electronic consumer goods, household products and other directions. Through videos,
live broadcasts and other forms, the products put on the backend are promoted.
Social Media Marketing
The overseas marketing team has deeply cultivated the local US market and has rich experience in
cross-border operations. Able to accurately grasp the combination of domestic products and foreign
markets, conduct in-depth research and get close to local consumer culture, and be good at
using content and multimedia marketing methods. By deeply understanding the needs of overseas
consumers, effectively promote Chinese brands to the international market and help domestic enterprises
go global.
Social media marketing is the use of social media platforms (such as Facebook, Instagram, etc.) to
promote products and services, by creating valuable content, attract target audiences, interact with potential
customers, build brand image, and increase brand
awareness and sales. This first requires creating a professional account on the social media platform,
posting attractive content and pictures, and interacting
with potential customers to gain more attention and customer conversion. In addition, advertising
will be used to attract more potential customers. Through effective social media marketing, you
can better understand customer needs, improve products and services, and increase customer
satisfaction and loyalty.
Search engine promotion
Through website SEO and network promotion, companies can better display their brands,
products and services on the Internet, attract more potential customers, and increase brand
awareness. You can reach more potential customers, increase sales opportunities, and further
expand market share. You can acquire customers at a lower cost on the Internet, reduce
marketing costs, and increase profits.
Overseas Expert Team
Our overseas expert team has many years of rich market experience and can evaluate product audiences
and their market potential based on product features.
By optimizing the localized context of marketing texts and product images, products are closer to
market demand. This means that they will adjust and improve marketing materials based on local
cultural characteristics and consumer preferences to make products more attractive. This localization
strategy can help your
products integrate into the target market faster and increase consumer recognition and willingness
to buy.
At the same time, online and offline marketing plans can be formulated based on products to increase
product awareness and market share, helping you
gain an advantage in market competition. And also focus on insights into market trends, can provide
customized market analysis and strategic recommendations to help customers stay ahead in a
changing market
environment.
Offline synchronization
In addition to online cross-border overseas expansion, our American partners also have many years
of offline channel operation experience. There are more ways to go overseas than online,
there are also offline channels. By establishing cooperative relationships with local distributors and
retailers, domestic products are included in their sales system. Participate in various overseas
commodity exhibitions, trade exchanges and other activities to showcase domestic products and find
potential customers. Use local marketing channels, such as outdoor advertising, newspapers and
magazines,
TV broadcasts, etc., to promote and publicize products.
You can expand overseas markets through a combination of online and offline methods. On the
basis of giving full play to their respective advantages, realize the diversification of market layout,
improve corporate competitiveness, and help domestic brands go global. In practice, flexibly use
various channels, constantly explore and innovate, to adapt to the ever-changing market
environment.